• International tourist arrivals to Phuket were 2.8 million, a 22.6% increase Y-o-Y.
• According to STR, the occupancy rate in February jumped to the highest level in 12 years at 95.4%, while the average occupancy rate for Q1 broke the 90% threshold for the first time since 2010 at 91.2%.
• The Average Daily Rate (ADR) for the first half of 2018 increased by 6.9% Y-o-Y to THB 4,292 from THB 4,056.
• No new upscale hotel opened in the first half of 2018 in Phuket. Total supply of upscale hotels in Phuket remained at 130 hotels with a total of 22,358 keys. We expect 26 new hotels to be opened within 2020, adding 7,109 keys into the Phuket hotel market, an increase of 31.8%.